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Strategy How to drive sales on Prime Day with Amazon Advertising

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Amazon Sponsored ad (Amazon PPC) is a powerful tool that can help you increase your visibility and drive sales during this important event. In this article, we’ll take a look at what Amazon PPC is, how it works, and how you can use it to drive sales on Prime Day. What is Amazon Advertising / […]

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Insight to Run Successful Amazon PPC Sponsored ads

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Most Sellers are confused about the Amazon PPC and they have a wrong impact on the PPC. There is not only the PPC that makes your conversions better. PPC depends upon some factors related to the listings.   Are the listings are optimized?  Are the images of listings match the standard of Amazon? Have you chosen […]

A New Era of Engagement Sponsored TV Ads Can Now Link Viewers to Brand Stores

A New Era of Engagement: Sponsored TV Ads Can Now Link Viewers to Brand Stores

In today’s quick-moving digital marketing scene, Amazon is always dreaming up fresh ideas. They are tools that help advertisers connect better with their audience. There’s this neat new feature that allows vendors & brand owners to link their Sponsored TV ads straight to their Brand Stores. Isn’t that great? This opens up a lot of […]

What is stranded inventory on Amazon?

What is stranded inventory on Amazon?

Stranded inventory is one of the four big factors that influence your IPI ( Inventory Performance Index) score with FBA (Fulfillment by Amazon). It includes any stock sitting in an Amazon warehouse. This stock takes up space and costs you money yet isn’t getting sold. Why? Because the listing might be inactive, incomplete, or even […]

Understanding Amazon’s Policies for Selling Products

Understanding Amazon’s Policies for Selling Products

Selling on Amazon involves navigating a variety of policies designed to ensure product quality, safety, and compliance. This guide will help you understand the key policies that govern what products you can sell on Amazon and how to adhere to these guidelines effectively. 1. Introduction to Amazon’s Selling Policies Amazon’s selling policies are in place […]

What is Amazon A+ Content, & How Can I Use It?

What is Amazon A+ Content, & How Can I Use It?

A+ Content is a neat tool for sellers and vendors on Amazon. It helps make product listings more attractive and engaging. With A+ Content, you can include cool pictures, detailed descriptions, comparison charts, & other fun elements on your product detail pages. This makes it easier to show off your products, which helps customers feel […]

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