Amazon Brand Protection: Anti-Counterfeit & Protection of Intellectual Property
Brand value is one of the most important assets in today’s digital economy. On Amazon, the world’s largest e-commerce platform, brands have fantastic opportunities for growth, scaling, and global customer access. However, counterfeit products, unauthorized sellers, listing hijackers, and straight-up stealing intellectual property (IP) can result in the erosion of consumer trust, harm the brand’s […]