Expert eCommerce Virtual Assistants
The rising cost of customer acquisition and dwindling customer loyalty has forced companies to focus on understanding and maximizing Customer Lifetime Value (CLV) to gain long-term profitability. The digital economy is very competitive and creating an understanding of CLV is essential. AI has changed the game for organizations regarding customer lifetime value quantification, repeat purchase […]
How to Use New A+ Modules & Brand Story Templates to Drive Emotional Impact and Higher Conversions Introduction The Amazon Marketplace is rapidly evolving as a new competitor enters the marketplace with every click. Customers are also evolving. It’s no longer enough to have a catchy title and some bullet points showing product features. Customers […]
From launch to retirement, every product goes on a long journey. Effectively analyzing the product journey is termed Product Lifecycle Management (PLM). Even for Amazon sellers and eCommerce brands, optimizing every stage of a product allows for better decisions on the product, price, stock, and promotion to avoid losses during the product’s life cycle. Continuing, […]
Some sellers on Amazon may develop a myopic view of the platform as solely a sales channel. Amazon provides high value through sales traffic and strategic trust; however, sellers are losing out on customer relationship control, branding, and profitability. Thus, a D2C (Direct-to-Consumer) brand alongside an Amazon store provides a more holistic approach. Achieving independence […]
