Expert eCommerce Virtual Assistants
Introduction Most sellers are familiar with a customer’s frustrating buying behavior when a product is purchased and then returned shortly after. While these returns occur and often provide a negative experience for all parties involved, there is still a solution vs. simply accepting this cycle. Digital Product Passports (DPPs) are the solution. DPPs are not […]
Many brands think of data as information they collect and analyze behind closed doors and for marketing purposes. However, Zero-Party Data is a different concept. This is information customers share with your brand. On Amazon, utilizing your Brand Engagement tools can help collect and make use of this data effectively. I have witnessed smaller brands […]
Introduction The average person may think of Amazon as an online retailer for individual consumers to shop for good deals on merchandise for the home. However, this is not the case for the Amazon B2B Marketplace, which is entirely different. There are B2B businesses that buy and sell commodities and services at a wholesale level. […]
How Are Sustainability Scorecards Used by Amazon In reality, the majority of sellers do not contemplate sustainability until there are sales consequences. Amazon is beginning to use scorecards indicating eco-friendliness of a product and its packaging. Scores mean a great deal when it comes to customers who care about the environment. The system analyzes certifications, […]
